Partner

Brendan M. Shortell

Partner — Trademark, Copyright & IP Litigation

About Brendan

Brendan focuses his practice on a wide variety of trademark issues, including federal litigation, Trademark Trial and Appeal Board (TTAB) proceedings, and trademark investigation and enforcement. He regularly counsels clients on strategies associated with adoption, use, registration and enforcement of their trademarks. He is responsible for the international trademark portfolios of a number of major companies in such diverse fields as restaurant services, fashion, jewelry, healthcare, consulting and computer hardware and software.

Brendan has been lead or assistant counsel in numerous patent, copyright, trademark, unfair competition, and false advertising cases in Federal Courts throughout the country, including successful appellate work at the United States Court of Appeals for the Federal Circuit, and a precedent setting case on preliminary injunctive relief at the United States Court of Appeals for the First Circuit.

Outside of the office Brendan is involved in a number of animal related charities and enjoys playing golf, travelling, and spending time with his family.

  • Practice Areas

Trademark
Copyright
IP Litigation
IP Licensing and Sales

  • Education

Suffolk University Law School
Juris Doctorate, 2009
Honors: cum laude

Rhodes College
B.A. Political Science, 2006
Varsity Golf Team

Pomfret School

  • Recent News

Brendan M. Shortell quoted on Boston.com discussing Tasty Burger and Chipotle trademark dispute.

  • Touchpoint Projection Innovations, LLC v. iboss, INC. (D. Mass. 2025) — representing Touchpoint in a patent infringement suit.
  • Pivot Innovations, LLC v. Sea Machines Robotics, Inc. (D. Mass. 2025) — representing Pivot in a patent infringement suit.
  • Eminent, Inc. v. Revolve Also, LLC (D. CDCA 2025) — representing Revolve in a trademark infringement suit.
  • Dynocom Industries, Inc. v. Dynojet Research, Inc. (D. Mass. 2025) — representing Dynocom in a patent infringement suit.
  • Automated Vending, LLC v. Hydration Labs, Inc. (D. Mass. 2024) — representing Automated Vending in a patent infringement suit.
  • TWB Company, LLC v. TWB Companies, LLC (D. NH 2024) — representing TWB in a trademark infringement suit.
  • Barrier Guard Technologies, LLC v. McCue Corporation (D. Mass. 2024) — representing Barrier Guard in a patent infringement suit.
  • Mobile Health Innovative Solutions, LLC v. Binah.ai Inc. (D. Mass. 2024) — representing Mobile Health in a patent infringement suit.
  • Digital Verification Systems, LLC v. Apryse Software Inc. (D. Mass. 2024) — representing Digital Verification in a patent infringement suit.
  • Boston Safety Training Inc. v. Greater Boston Safety Training, LLC (D. Mass. 2024) — representing Boston Safety in a trademark infringement suit.
  • Boston Inventions, LLC v. Apple Inc. (D. Mass. 2024) — representing Boston Inventions in a patent infringement suit.
  • Dynocom Industries, Inc. v. Magicmotorsport S.R.I. (D. Mass. 2023) — representing Dynocom in a patent infringement suit.
  • Contempo Card Company, Inc. v. Superior Bindery, Inc. et al (D. Mass. 2023) — representing Superior Bindery in a patent infringement suit.
  • Insulet Corporation v. EOFlow, Co. Ltd. et al (D. Mass. 2023) — representing Nephria Bio in a trade secret infringement suit.
  • BTL Industries Inc v. Rejuva Fresh, LLC (D. Maine 2023) — representing Rejuva Fresh in a patent and trademark infringement lawsuit.
  • Range of Motion Products, LLC v. Armaid Company Inc (D. Maine 2022) — representing Range of Motion Products in a patent infringement lawsuit.
  • Cafe Tres Coracoes S/A et al v. Araujo (D. Mass. 2022) — representing Araujo in a copyright validity lawsuit.
  • Social Positioning Input Systems, LLC v. Gurtam, Inc. (D. Mass. 2021) — representing Social Positioning Input Systems, LLC in a patent infringement lawsuit.
  • Scarfone v. Smith (D. Mass. 2021) — representing Scarfone in a copyright infringement lawsuit.
  • Endobotics LLC v Designs Standards Corp., et al. (D. Mass. 2020) — representing Design Standards in a patent infringement and trade secrets lawsuit.
  • Lu v. Hyper Bicycles, Inc. (D. Mass. 2020) — representing Hyper Bicycles in a patent infringement lawsuit.
  • ASM Assembly Systems Weymouth Ltd. et al v. Stentech, Inc. et al. (D. NH. 2018) — represented Stentech and Blue Ring in a patent infringement lawsuit.
  • EMSEAL Joint Systems, Ltd v. MM Systems Corporation (Fed. Cir. 2018) — represented Appellee MM Systems in an appeal to a finding of patent non-infringement in favor of MM Systems.
  • Voice of the Arab World, Inc. v. MDTV Medical News Now, Inc. (1st Cir. 2011) — represented MDTV Medical News Now, Inc. in a trademark infringement lawsuit. This is now a preeminent case regarding preliminary injunctive relief.
  • Massachusetts
  • New Hampshire
  • U.S. District Court for the District of Massachusetts
  • U.S. District Court for the District of New Hampshire
  • U.S. Court of Appeals for the First Circuit
  • U.S. Court of Appeals for the Federal Circuit
  • Boston Magazine Top Lawyers
  • Named as a "Rising Star" for Massachusetts "Super Lawyers" in the field of intellectual property from 2016 to 2025 and a "Super Lawyer" in 2026
  • Ranked in the Top 250 of the World's Leading Trademark Professionals in Patexia's Annual Report — 2021 to 2026
  • AV rated by Martindale-Hubbell
  • American Bar Association
  • Boston Bar Association
  • Rhodes College Alumni Association
  • Boston Patent Law Association
  • Suffolk University Law School
  • "They understood immediately what the problem was and from the very first conversation I felt relieved that I was in good hands. They delivered everything they had promised and within 6 weeks I had a positive outcome! I highly recommend this firm as honest, trustworthy and effective!"

    S

    Steve F.
    IP Dispute Client
  • "We worked with Brendan on 10 different trademarks and certification marks. He was very responsive, spent time with us, and really understands the area. Their prices are quite fair and they are not interested in spending extra time on things that just increase billings."

    R

    Roy G.
    Trademark Client
  • "For the past 10 years they have been knowledgeable, professional, responsive, intuitive and no-nonsense. I've obtained multiple design patents, utility patents and trademarks over the years thanks to their persistence and expertise. I would highly recommend this firm."

    H

    Holly D.
    Client Since 2010
  • "This is a great law firm for any IP patent and litigation related cases. Gary and his team without hesitation listened to me, quickly answered all my questions and revised every document in detail. From the beginning to the end, they have been responsive, competent and very professional on every level."

    J

    Jose M.
    Litigation Client

Work With Brendan

Schedule a consultation to discuss your trademark, copyright, or IP litigation needs with an experienced intellectual property attorney.